News & Blog

What Makes Decision Associates Different from Other Firms?

Decision Associates
Posted: Tuesday Oct 26th, 2021

Mike Smiley, executive consultant at Decision Associates in Erie, PA, shares his perspective on what sets the business consulting group apart from similar firms.

Free Webinar Coming in November!

Decision Associates
Posted: Monday Oct 25th, 2021

Company culture, employee recruitment, staff retention...these and other workforce challenges are likely keeping you up at night. Help is on the Way! Join us for our FREE, three-part webinar series, "What Got You Here, Won't Get You There."

What Makes Decision Associates Consultants Good at What They Do?

Decision Associates
Posted: Thursday Oct 21st, 2021

Terry Cascioli, executive consultant at Decision Associates in Erie, PA, discusses what makes the members of the business consulting group good at what they do--from strategy, succession, marketing and sales to recruiting, organizational culture and training.

Decision Associates to Present Free Webinar Series in November!

Decision Associates
Posted: Thursday Oct 21st, 2021

Decision Associates will host a FREE 3-part webinar series in November. This series is designed to give you tools to address the new reality of recruiting, retention and developing an effective employer brand.

What is the Main Value a Decision Associates Consultant Brings?

Decision Associates
Posted: Tuesday Oct 19th, 2021

An integral part of Decision Associates' Human Capital and Marketing/Sales practices, Amanda Kochirka offers her insights on the value the Erie, PA business consulting group brings to client projects.

What Makes the Decision Associates Approach Unique?

Decision Associates
Posted: Thursday Oct 14th, 2021

A certified Human Resources consultant, Elizabeth Cipolla of Decision Associates reflects on what makes the Erie, PA business consulting firm unique.

The DA Approach to Client Projects

Decision Associates
Posted: Tuesday Oct 12th, 2021

Aaron Phillips, owner of Decision Associates in Erie, PA, talks about the business consulting group's approach to client projects--from strategy, succession, marketing and sales to recruiting, organizational culture and training.

Evolving Your Company's Web Presence

Decision Associates
Posted: Thursday Oct 7th, 2021

Website design is changing. If your brand emotes leading edge capabilities, you will want your online presence to reflect that as well.

"What's It Like to Work There?" Cultivating a Meaningful Employer Brand that Attracts Top Talent

Amanda Kochirka
Posted: Thursday Sep 23rd, 2021

Every organization, whether they actively cultivate it or not, has a brand. Your brand is a promise. A well-managed brand sets clear expectations, evokes positive feelings and attracts people to your organization. But what about your employer brand? When was the last time you thought about what emotions or expectations your brand conjures in the minds of your current and prospective employees?

The Great Attrition or the Great Attraction: The Choice is Yours

Elizabeth Cipolla, SHRM-SCP, SPHR
Posted: Thursday Sep 23rd, 2021

You can't fix what you don't understand. Yet, one thing every employer of every size and industry can relate to, is the fact that it is getting harder to recruit strong candidates and keep their top employees.

Happy Retirement Sue Moore!

Decision Associates
Posted: Thursday Sep 23rd, 2021

Sue Moore has retired this year after 36 years of service. How do we even begin to say thank you after 36 years? Sue has played a critical role in the success of the firm from its beginning, from her work with clients, partners and vendors to always being there to support the team...

Why Do B2B Marketers Need an Agile CMS?

Decision Associates
Posted: Tuesday Sep 21st, 2021

B2B organizations are often strapped with disjointed content management systems. As a result, they can struggle with redundant, old or unsearchable content. A new, agile CMS platform may be just what you need.

Focus on Sales Development to Achieve Business Objectives

Decision Associates
Posted: Thursday Sep 16th, 2021

Sales deals that are won tend to have shorter time frames, more email communication, more meetings and more stakeholder involvement. Our marketing and sales experts show company owners and their sales teams how to do all this effectively and efficiently.

Top Ten List to Improve Your Website's Ranking

Decision Associates
Posted: Tuesday Sep 14th, 2021

Getting your website to rank higher is likely a task assigned to your marketing team or even your freelance web guy. Back in 2006, Google attempted to show you the way by sharing its top 200 ranking factors. But this top ten list from HubSpot refines that.

Strengthen Your Company with Executive Coaching

Decision Associates
Posted: Thursday Sep 9th, 2021

Employee development trends continue to push toward more dynamic, one-on-one engagement between employees and managers. But while "coaching" is in, many managers are not prepared to do so. We can help shorten the learning curve.

Is Your Sales Team Ready to Make an Impact?

Decision Associates
Posted: Tuesday Sep 7th, 2021

Is your sales team ready to make an impact in the fourth quarter?

Accommodating People with Service Animals

Decision Associates
Posted: Tuesday Aug 31st, 2021

Accommodating people with service animals can sometimes be complicated, but we've found there's usually a way to do so. 

Does Your Social Media Belong with Your Marketing Team?

Decision Associates
Posted: Thursday Aug 26th, 2021

Does your social media really belong with your marketing team? Marketers are driven by conversions. Social groups are driven by community.

Support Future Success with Organizational Engineering

Decision Associates
Posted: Tuesday Aug 24th, 2021

You've likely heard about the historic decline in population growth that is adding concern to the U.S. labor shortage. Your company's growth may be at risk. We have processes that can help you be well prepared.

Employees and Managers View Remote Work Differently

Decision Associates
Posted: Thursday Aug 19th, 2021

As our experience with remote work evolves, some employers report greater turnover as well as decreased productivity and morale among their "deskless" staff. A recent study also noted that remote work could hurt the ability of employees to work as teams.

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"Our team has found that Decision Associates is willing to put the best interests of our clients and community above all else. We are proud to have DA as our partner...and look forward to continuing our association with such a class act."

~ Benjamin Rand, President
Insyte Consulting

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