Marketing Testimonials

“While working with Joe Gausman and Sue Moore from Decision Associates, we began to understand what Allegheny Tool actually does in depth. They have helped us realize what our “it” is and why customers want to do business with Allegheny Tool instead of just another tool shop. We heard, through the customer survey, what our present customers think about our company. Now we are aware of the areas we are good at and those where we need improvement for both our current customers and any new customers we might do business with in the future.
Mark Hazeltine, President
Allegheny Tool Mold & Manufacturing, Inc.

“Even though our company is successful and growing through word of mouth and limited efforts by manufacturers’ representatives, we needed a coherent, focused approach to sales and marketing. Decision Associates and Mike Estrich has helped us develop a coherent, focused sales and marketing initiative. The sales meetings have resulted in improved communications and a transformation in the reps so that they now seem to be interested in developing more business for us so that they have success stories to share. The sales and marketing aspect of the business takes less of my time, is being managed by someone with good experience and insight and therefore performs better than if it were left to me alone. With the help of Decision Associates, I now feel that we’re getting the attention from the reps that we deserve.”
Ernie Ferro, President
Corry Rubber Company

“Decision Associates helps you think about the future. They have a way about them that makes you want to do this. Don Moore gave me the confidence that I can go out and make sales calls and conquer the world if I want to. I have his “to-do list” hanging on my wall.”
Elsie Mundkowsky, President
E. A. Mundkowsky Finishing

“We were very pleased with the Customer Survey presented by Decision Associates and the information that was gathered as a result of their questions. In one instance, we thought we may be losing a customer due to their move across country, but learned that the distance was not a problem for them and that, in fact, they were going to increase their orders from us. This is a comment that we were not able to get on our own.”
Jim Willats, President
Machining Concepts

“The plan has always been ‘what’s going on in my head. I’m trying to get it down on paper to try to grow my business.’ I’m learning I’m going to have to bring other people into the organization. Now that a written plan is in the works, I’m looking forward to working on the action steps. We’ll have a blueprint to follow. As part of the marketing plan, we also received a Customer Survey that has proved to be a great document for us resulting in our own customer testimonials.”
Jim McShane, President
McShane Welding Co.

“I’m working with several people at Decision Associates for strategic planning and marketing. It’s a pleasure to work with them, they’re professional, they know what they’re talking about. We enjoy working with them.”
Mike Rose, President
Omega Plastics

“We enjoyed working with Decision Associates and Emily Wachter on our Marketing plan. She had great expertise and thought-provoking ideas for Rouse. It was refreshing to work with someone as young as she is and to get new and fresh ideas. Emily laid out our entire program with action steps. We know we have lots of work ahead to do, but we know the steps to take and won’t be floundering. We hope to keep Emily on board with us in the future as we work on our plan.”
Kris Whitaker, Administrator
Suites at Rouse