Sales Development

Focus on sales development to achieve business objectives

Is your sales force effective or is it leaving money on the table with current customers? Do you have a sales development plan to help your team reach new customers and grow your business within specific industries?

Your sales team is the face of your company to many of your customers, often serving as the main point of contact. More importantly, the value you provide is often the direct result of your sales team uncovering or creating a need for your products and services. It is important to understand and manage your sales force effectively. 

At Decision Associates, our consultants help you develop a sales development plan to refocus your sales force and realign them with your company's goals and objectives. by:

  • Uncovering communication gaps that can lead to a disconnect between your vision for the company and how your sales force operates
  • Providing directives to the sales force that clearly outlines the types of customers and industries that are most profitable for your business
  • Guiding your sales force and encouraging them to approach sales strategically

Contact Decision Associates to learn more.

"At the time Elizabeth Cipolla from Decision Associates began consulting for CBB, we were going through a period of difficult transition. We knew there were administrative items that needed to be addressed, but Elizabeth went further. She could see that our culture had been negatively impacted by a series of challenges in previous years. More importantly, she knew how to help us change that.

Thanks to the programs Elizabeth developed for CBB, we enjoy a completely different culture. There is a positivity and comradery that permeates our organization now. People report feeling appreciated and more part of the process. There is laughter again, and that's a wonderful sound to hear."

~ Deanna Renaud, Executive Director
Community Blood Bank

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